In April 27, 2014, 2nd Avenue was unveiled a new logo. The 2nd Avenue logo used from April 27, 2014-October 15, 2016. while the network was launched as the new slogan Women First.
In April 27, 2014, The 2nd Avenue logo used from April 27, 2014-May 31, 2015.
In June 1, 2015, The 2nd Avenue logo used from June 1, 2015-February 14, 2016.
In February 15, 2016, The 2nd Avenue logo used from February 15-October 13, 2016.